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Matri: The Revolution in Period Pain Relief Inspired By a Dream Under a Kolkata Streetlight

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  The Pain That Always Has Been There, But Never Talked About Period pain is still whispered about behind closed doors, where girls press their faces into pillows so no one hears them cry. It's the pain that makes you cancel plans, fake smiles and say “I’m fine” when you’re not. For five long days, she fought through the noise of life  meetings, classes, and smiles while inside, her body battled a storm of pain.                                                                                                                 If you’re a woman, this is familiar. If you love a woman, you’ve seen this.    Every month, millions of women feel waves of pain crashing again and again… almost li...

Nature, Roots & Risk: The Journey of Chokhat and Their Handicraft Home Decor Ideas That Redefined Indian Aesthetics

The Beginning - When a House Started Feeling Like Home There are times when your home feels complete the furniture is in place, the walls are decorated  yet something still feels off. Not in a big way. Just… a little empty. That’s exactly how Prachi Bhatia felt. Her home had everything, but it lacked that personal touch  the kind that brings comfort, memories, and warmth. So instead of ignoring that feeling, she followed it. With her love for  nature-inspired decor , ethical design , and all things meaningful, she started Chokhat Home Pvt. Ltd.  - a brand that reimagines handicraft home decor ideas to bring more than just design into a space. It brings feeling. Chokhat is built on simple values: keep it beautiful,  thoughtful and affordable. Every product tells a story. Every corner it touches feels a little more alive. Today, Chokhat has found its way into thousands of homes across India - and even reached Shark Tank India with a business that crossed ₹1...

Snowberry India Success Story: The Rise Of Real Fruit Ice Creams & Korean Bingsu Craze

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Introduction: A Sweet Beginning In Delhi Starting a dessert shop in Delhi’s freezing winter? Honestly, it sounded kind of crazy. It was December 2023 people were shivering in blankets, craving hot chai and soups, not something frozen. But Piyush Aggrawal and Bunty Singh didn’t care about the “right timing.” They had an idea  and a lot of guts. They opened Snowberry    a brand focused on real fruit ice creams and Korean Bingsu  with just a little hope and way too many questions. “What if no one shows up?” “What if this was a terrible idea?” But somehow… it clicked. By January, their  fruit-based dessert s   colourful, packed bowls of icy goodness went viral on  Instagram. People were curious at first. Then obsessed. Soon, queues started forming. Snowberry wasn’t just another viral dessert brand , it became the unexpected winter surprise of Delhi . It’s only been a year, and Snowberry has already opened 9 outlets across India - in popular spots l...

“The Cinnamon Kitchen’s PCOS-Friendly Cookies: A Comforting Treat, One Bite at a Time”

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     These days, we all talk about health - but actually finding food that’s both good for you and  your health ? That still feels rare. That’s where The Cinnamon Kitchen comes in. This Indian homegrown bakery was born from a real desire to heal, not just through clean ingredients, but through comfort food that doesn’t compromise. And slowly, quietly, they’re changing the way we think about desserts, snacks, and even everyday treats. Let’s explore how a small idea turned into a movement - one flourless cookie at a time. The Real Reason Behind the Brand: Food That Supports Hormonal Health & More The story behind The Cinnamon Kitchen comes from a deeply personal space. Struggling with PCOD herself, and watching others around her deal with diabetes and gluten intolerance, the founder saw how limited the healthy food market was - especially when it came to PCOS-friendly snacks and treats that supported hormonal balance . So she started experimenting with ingred...