Nature, Roots & Risk: The Journey of Chokhat and Their Handicraft Home Decor Ideas That Redefined Indian Aesthetics
The Beginning - When a House Started Feeling Like Home There are times when your home feels complete the furniture is in place, the walls are decorated yet something still feels off. Not in a big way. Just… a little empty. That’s exactly how Prachi Bhatia felt. Her home had everything, but it lacked that personal touch the kind that brings comfort, memories, and warmth. So instead of ignoring that feeling, she followed it. With her love for nature-inspired decor , ethical design , and all things meaningful, she started Chokhat Home Pvt. Ltd. - a brand that reimagines handicraft home decor ideas to bring more than just design into a space. It brings feeling. Chokhat is built on simple values: keep it beautiful, thoughtful and affordable. Every product tells a story. Every corner it touches feels a little more alive. Today, Chokhat has found its way into thousands of homes across India - and even reached Shark Tank India with a business that crossed ₹1...