“The Cinnamon Kitchen’s PCOS-Friendly Cookies: A Comforting Treat, One Bite at a Time”
This Indian homegrown bakery was born from a real desire to heal, not just through clean ingredients, but through comfort food that doesn’t compromise.
The Real Reason Behind the Brand: Food That Supports Hormonal Health & More
Struggling with PCOD herself, and watching others around her deal with diabetes and gluten intolerance, the founder saw how limited the healthy food market was - especially when it came to PCOS-friendly snacks and treats that supported hormonal balance.
Today, every cookie, chip, or cake from her kitchen is:
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100% gluten-free
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Refined sugar-free
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Plant-based & preservative-free
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Insulin-friendly & keto-approved
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Sweetened naturally with dates, stevia, or coconut sugar.
What’s Cooking? A Lineup That’s as Wholesome as It Is Indulgent
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Flourless Almond Butter Cookies – Simple, rich, and made with just the good stuff.
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Lavender Lemon Cookies – Light, floral, and calming for PMS or hormonal mood swings.
Ginger Cookies – That perfect mix of sweetness and kick plus, they’re good for digestion.
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Banana Pecan Cake -soft , nutty and gluten-free.
Amaranth & Almond Flour Cake - Ancient grains, modern flavour.
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Orange Peel & Dark Chocolate Cake - Bright , Bold and refined sugar-free.
- Something Savory for the Snackers - Baked gluten-free chips and savory bites for clean munching anytime.
- Crunchy granola packed with seeds and nuts
- Vegan Nutella-style spread (coming soon with better packaging!)
From Shark Tank To Your Snack Shelf
Here’s what they served the Sharks:
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Flourless Almond Butter Cookies
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Vegan Cheese
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Keto Cake
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Apple Crumble Cake
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Lemon Lavender Cookie
- That dreamy fudge
Honest Feedback and Real Improvements
Even though the products were loved, a few suggestions came in:
Pricing: Fudge priced at ₹70 seemed high, but was justified by the founder based on premium ingredients.
Packaging: Vegan Nutella's label on white background was hard to read.
Focus Area: Sharks advised narrowing down the product range for stronger brand positioning.
And guess what? The team listened! Packaging and focus strategy are now in the works.
Behind The Scenes: A Bootstrap Success Story
Here’s the wild part: this brand grew from ₹1.4 lakhs in its first year to a projected ₹6 crore in 2023–24 all without external funding until Shark Tank.
They’ve achieved this through:
Strategic performance marketing
Loyal repeat customers (thanks to irresistible flavors!)
Strong focus on clean, safe ingredients
Currently, 70% of their sales come from packaged goods- cookies, granola, spreads while 30% comes from fresh bakes like custom cakes. This mix helps increase average order values and keeps people coming back.
Pop-ups, vegan expos, and more!
Final Crumb: Why This Brand Deserves a Spot in Your Pantry
The Cinnamon Kitchen isn’t just about snacks - it’s about intentional eating. It's for anyone who’s tired of reading long ingredient labels or compromising between health and flavor.
So if you’re looking for something clean, plant-based, and totally binge-worthy… you know where to look, your body and taste buds will thank you.
Still Wondering What’s Safe and What’s Not? Let’s Clear It Up
A: Honestly? Better. There’s a richness and depth to the flavors because every ingredient is real. No weird aftertaste from margarine or artificial flavour -just wholesome, warm, and comforting bites that feel homemade. Plus, the textures are divine. You won’t even miss the maida and sugar.
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